info
I've been involved in marketing, promotion and sales for over thirty years and, during that time, I like to think I've picked up just a little experience in business to business marketing! My marketing career started with Pilkington Glass, based in St Helens, England were I held various posts from marketing assistant, through sales representative for the north of England and specialist technical representative to marketing manager in a number of product sectors. On leaving Pilkington, I became marketing director for Duralay Ltd, part of the BBA Group, based in Lancashire. There I stayed until 1996 when I set up my own company and I have been self-employed ever since.
Homepage: http://www.signummedia.co.uk
Posts by info
Do the write thing!
Friday, August 20th, 2010Tags: copy-writing, copywriting, the benefits of good copy writing
Posted in General, Marketing & PR | 1 Comment
Why branding works
Tuesday, July 20th, 2010Tags: brand design, branding, corporate identity, logo design
Posted in Graphic Design | No Comments
Writing a magazine feature article
Thursday, July 15th, 2010Tags: copywriting, professional copywriting, signum designworks, writing a magazine article
Posted in Graphic Design | No Comments
What is copyright?
Wednesday, June 30th, 2010Tags: copyright, intellectual property, logo copyright, logo design
Posted in Graphic Design | No Comments
7 tips to creating highly effective copy that will increase your sales (part 2)
Tuesday, June 29th, 2010Tags: copywriting, copywriting tips, corporate identity
Posted in Graphic Design | No Comments
7 tips to creating highly effective copy that will increase your sales (part 1)
Monday, June 28th, 2010Tags: copywriting, copywriting tips, corporate identity
Posted in Graphic Design | No Comments
Why use a professional to design your logo?
Saturday, June 19th, 2010Tags: corporate identity, logo design
Posted in Graphic Design | No Comments
Marketing Your Way Out of Recession (Part 1)
Wednesday, November 25th, 2009Tags: advertising, graphic design, marketing, marketing advice, marketing agency, promotion, recession advice, signum, signum 1226 ltd, signum designworks
Posted in Graphic Design | No Comments
Use Professional Photography to Prosper
Wednesday, November 11th, 2009Tags: photography, photography for graphic design, photography for websites, professional photography
Posted in General, Graphic Design, Marketing & PR, Website Design | No Comments
Target your market for maximum success
Monday, November 9th, 2009Tags: niche marketing, target marketing, target markets, Target your market for maximum success, targeted marketing
Posted in General, Graphic Design, Marketing & PR, Website Design | 1 Comment